We’ve all seen the advertisements for mascara. Impossibly smooth skinned women with faces so symmetrical they may as well have been designed by a computer turning their faces and fluttering their long, dark eyelashes as smooth as silk butter voice-overs tell us how much this particular mascara will make our lashes longer and thicker and darker. It’s always aimed at women of course, but in reality, mascara should be men’s make up. Why? Allow me to elaborate.

